Based on my research i felt like twitter plays a good role in terms of marketing and networking;
This website explains it all: http://www.openforum.com/idea-hub/topics/marketing/article/10-ways-to-use-twitter-as-a-business-tool-john-jantsch
A couple things that businesses are using are Filling job openings with tweetajob, keeping track of shipments for fedex,ups with Trackthis. Setting up meeting alerts with Timer.Twitter can help with business development, expecially if the business prospects are online. Twitter can boost customer service. It can also be good for different kinds of surveys and opinion polls. Another good use is to find out about competitors.
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